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Shoe Style Tips :: New Balance Walking Shoes
New Balance Walking Shoes: A Review of New Balance Walking and Hiking Shoes
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New Balance walking shoes have developed from a niche specialty shoe to a major market player in the last decade. To find out how New Balance did it, read on.
Prices of New Balance Shoes
New Balance walking shoes literally walk all over the competition when it comes to price. The shoes were originally introduced as a quality brand of walking shoe available in an array of widths and fits, but at a low price.
It’s that commitment to selling shoes for $50 or $70 instead of $90 or $120 that has given New Balance its rabid fan base.
Because of their low prices, which are significantly lower than the competition’s prices, New Balance has retained its fan base and grown substantially over the last ten years.
Overall Comfort of New Balance Shoes
After price, the second thing fans love best about New Balance walking shoes is that they come in a variety of widths. Unlike competing athletic shoe brands, New Balance makes shoes that range in size from ultra narrow to very wide.
Every single pair of New Balance walking shoes is available in widths all the way up to EE. This commitment to variable sizing has really driven the brand to the top.
Labor Policies and Outsourcing at New Balance
New Balance originally built a name for itself by being one of the few athletic footwear manufacturers that made their products in the United States. However, as the company grew and expanded, so did their outsourcing.
Today, New Balance manufactures about a quarter of all their products in the United States. While definitely not an ideal 100 percent, it’s still significantly higher than the company’s competitors.
Despite outsourcing much of their clothing manufacturing, New Balance still has five shoe factories in the United States (in Massachusetts and Maine). These factories are unionized and responsible for making all the New Balance walking shoes.
Style of New Balance Shoes
Thanks to the New Balance progressive labor policy, the brand became very popular with younger consumers. As a result, customers will find traditional-style walking shoes alongside “hipper” styles that fit in with a youth aesthetic.
Quality and Durability of New Balance Shoes
New Balance walking shoes are well made and designed to last. Most walkers say they last anywhere from 600 to 800 miles or about 6 to 8 months of regular, everyday use.
A New Balance Conclusion
Overall, New Balance walking shoes offer buyers an excellent value. The prices are affordable, they’re sold in custom widths and they’re built to last. And though New Balance doesn’t have the marketing dollars of companies like Nike or Adidas, they do have a rabid fan base that loves their shoes.
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ShoeStyleTips.com :: New Balance Walking Shoes